Do you have high marketing costs? Want to know how to use the Internet to promote yourself or your business? This six-week certificate program will provide hands-on experience with simple, low-cost Internet marketing tools and techniques. Learn how to blog, podcast and vodcast as well as optimize your web pages for search engines.
Over six weeks this course will explore both the best practices of Internet marketing and simple, low-cost Internet tools. Basic computer experience on either a Windows or a Mac OS platform is expected. Each class will feature a combination of presentation, instruction and class discussion. Each class will end with an exercise due the following week. The course will culminate in class presentations.
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