CADM Luncheon: Cloud Computing and CRM

CADM has an upcoming luncheon that may be of interest to you:

Cloud Computing and CRM: The Effect on Sales & Marketing of On-Demand CRM and Salesforce.com

What is "cloud computing" and "on-demand CRM"? What role do they play with sales and marketing? What effect is Salesforce.com having in the marketplace, and why is it transforming so many businesses?

Join us on Wednesday, November 11th, as we explore cloud computing and its effect on the current practice of CRM. We'll explain how on-demand CRM - and better distribution of customer information - is changing the practice of sales and marketing as we know it. Finally, we'll probe Sales 2.0, show how on-demand CRM supports the integration of sales and marketing, and then pull it all together with a case study demonstrating the impact of Salesforce.com.

Speakers:

• Dan Strunk, Managing Director, Center for Sales Leadership, DePaul University



• Kevin Turner, Principal, Model Metrics (one of the nation's leading Salesforce.com partners).

Click here for more information and to register

• Day: Wednesday, November 11th



• Time: 11:30 AM to 1:00 PM



• Location: Petterino's Restaurant (entrance at 50 West Randolph)



• Cost: $44/CADM members, $59/non-members.

Google Accounts Hacked

The BBC is reporting that phishers have been able to harvest thousands of Gmail, Yahoo and AOL e-mail passwords.

Now would be an ideal time to change your password. If you are changing your password, you could do worse that follow the advice of Bruce Schneier. Back in August of 2009, Schneir posted advice on secure passwords. The post and commentary is definitely worth reading.

CADM Event "Chicago Sports 2.0: How Chicago Sports Teams Score Through Interactive Marketing"

The CADM is holding the perfect event for the interactive marketer who is also a sports fan. On Wednesday, September 23, 2009 the CADM has an impressive panel of luminaries sharing their expertise.

Naturally enough the event will take place at Harry Caray’s Restaurant in Chicago.

The event kicks off at 5:30 p.m. and concludes with an open bar and hors d’oeuvres.

Moderator: Josh Grou, Business Development, Branded Entertainment Google/YouTube and Instructor, Sports Media and Broadcast Relations, Kellogg MSA program

Panelists:

• Joseph A. Inzerillo
  
  SVP, Multimedia & Distribution at Major League Baseball (MLB)


• Ryan Huzjak
  
  Director of Corporate Sales, Chicago Bears


• Mike Maguire
  
  Digital Sales Director, Midwest Region, ESPN Chicago


• Elly Deutch
  
  Marketing and New Media Manager, Chicago Red Stars


• Valerie Waller
  
  Director of Marketing & Communications, Chicago 2016

• When: Wednesday, September 23, 2009 (5:30 p.m. - 7:00 p.m.)


• Where: Harry Caray’s Restaurant – 33 West Kinzie Street (State & Kinzie), Chicago

For more information visit the CADM's website.

O'Reilly Webcast: Twitter Power Tips

Tim O'Reilly and Sarah Milstein recently presented a webinar on Twiter Power Tips. The presentation has just been added to YouTube.

You can view the video by either following the link above, or watching the embedded video below:

Get Your Web Browser On

Microsoft starts to officially roll out the new version of Internet Explorer (version 8) today.  Google Chrome has just been updated. With that in mind now would be a good time to test that your website works in the major (and perhaps minor) browsers:

 

• Epiphany
  
• Camino
  
• Firefox
  
• Flock
  
• Galeon
  
• Google Chrome
  
• iCab
  
• Internet Explorer
  
• Konqueror
  
• Mozilla SeaMonkey
  
• OmniWeb
  
• Opera
  
• Safari
  

 

Good luck!

Viral Marketing on Twitter: MacHeist TweetBlast

MacHesist is offering a free license for DEVONthink if you follow them on Twitter, Tweet a specific response and then wait for a direct message.

MacHeist on Twitter now has over 25 thousand followers. This is an interesting use of Twitter and I see other companies experimenting with similar approaches.

The cost of this campaign should not be too expensive – the DEVONthink license is for a version that will soon be supplanted by a version 2. Users of the older version can upgrade for $20….

Social Networking on the Blackberry

MySpace released their mobile application for the Blackberry last week. This seems like a perfect time to list some of the core social media applications that you can run directly from the Blackberry (rather than accessing through a web browser). For Internet marketers using the Blackberry here are the tools I would recommend downloading:

• Facebook Client
  One of the best ways to access your account. The application focusing on the core areas of FB without any of the distractions.


• MySpace Client
  Similar to the Facebook application in functionality (homepage, inbox, friend requests, comments, friends and photos). Clean and snappy interface.


• TwitterBerry
  Tweet with relative abandon from your Blackberry


• Viigo
  The best RSS reader for the Blackberry.


• ShoZu
  Upload photos and videos to social media sites.